All the Matrix movies had amazing art campaigns. I was especially fond of The Matrix Reloaded poster series that displayed all the new and returning characters predominately on a white background while cutting off the character's head. There was something really eye-catching about those. It made you want to see more. The Matrix Revolutions poster art wasn't as daring as Reloaded's, but they definitely foreshadowed the epic nature of the trilogy's conclusion.
But then it came time for the DVD art and . . . it was as if they just stopped caring. While the two original movies displayed the three heroes predominately, the third DVD just slapped four of the posters together. And while this does reflect the splintered hodge-podge mess that is the third movie, is this the laziness you want representing your movie? I'd like to call it artistic schizophrenia, but it's really just lazy.